With a new year just around the corner, you as a business owner may be thinking about your sales numbers - what they were like this year compared to last year, what next year should look like, etc.
Like the economy, everyone assumes that a healthy business is a growing business. Progress and increase are quick validation that we are working hard and things are going well. If you are not growing you are shrinking, contracting, losing market share, in a recession...all negative sounding things we have been conditioned to have an aversion to.
Let's assume for the sake of this blog post that growth is good, necessary even, for your micro-business. We want to measure our efforts and see fine results: higher sales, and more importantly - higher profit...
At this time of the year many people begin thinking about what goals they may want to set for the coming year. I've always appreciated the importance of having goals, but have always struggled with the achieving of them. Here are a few things I have learned about goals over the years, as I have begun to use them as an important tool in feeling like I'm moving forward in my life...